By Willow
The Journal

Colour Trends20 July 2026 · 4 min read · By Willow Sutherland

Copper Hair Is Having a Moment. Here Is How to Wear It

Rich copper hair colour with a bouncy blowout

Copper hair has gone from niche to everywhere, and it is not slowing down. The good news: copper is one of the most wearable colour families there is, because it comes in so many temperatures. The trick is finding yours.

Which copper suits you

Cool or neutral skin tones tend to shine in soft apricots and rose-coppers, while warm and olive tones can carry deeper, spicier coppers and true reds. Eye colour matters too. Coppers make green and hazel eyes glow, and give blue eyes serious contrast.

This is exactly what a consult is for. At By Willow, tone-matching happens before any colour is mixed, so your copper is blended for your skin, not copied off a reference photo that was shot in different light.

Keeping copper vivid

Copper is a fast-fading family by nature, so the aftercare plan matters as much as the colour day. Wash cooler and less often, use colour-safe products, and book a gloss every six to eight weeks to keep it rich. Willow builds this plan into every copper appointment so you know exactly what to do at home.

What to ask for

Bring photos, but stay flexible on the exact shade. Ask your colourist for a copper that is custom-mixed for your base and skin tone rather than a formula off the shelf. Dimensional copper with subtle depth at the root grows out far more gracefully than a flat all-over block.

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